CHEMA MADOZ X ALHAMBRA
Photography / Print / Documentary / Event
The exhibition showcased a selection of his best works chosen based on the concept of time. Also featured were the original objects behind those images, something no one had seen before.
Additionally, an exclusive photograph by Chema Madoz created for Alhambra was displayed.

︎ Anuario CdeC


01—
Prints

A photograph constructed meticulously and artisanally, which allows for multiple interpretations regarding the value of time and the connections that are generated between people when we lose haste.
Through the beer dregs themselves, the image aims to illustrate the enjoyment found in the little things that occur in our day-to-day lives. An invitation to stop, to look without haste, and to appreciate things in detail.



02—
Case Study




03—
Posters Events






04 —
Flyer Events



05—
Video of the exhibition





06—
The exhibition
In the exhibition, Chema Madoz reviewed his work by selecting images based on the concept of time and its various meanings. This allowed him to reflect on the past, distance, acceleration, the moment, the present, slowness, what no longer exists, and what awaits us. Consequently, he invited us to pause for a while, look at things calmly, find new perspectives, and ultimately take a peaceful walk through perception.






07—
Making of
Photographer: Mariano Herrera